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[Chinese shoes Network - News] Nike brand is no doubt the world's first sports shoe brand, regardless of Skechers, Adidas and Under Armour no matter how hard it is difficult to shake its status. But in the 2014-2015 fiscal year, Nike's brand value created for the industry by surprise. brand the official release of results, Nike's annual turnover of $ 30.6 billion, an increase of 10% over last year. As of May 31, 2015, Nike's fourth-quarter revenue growth of 5%, excluding exchange rate effects, revenue grew 13%. It is worth noting that Nike's turnover increased by 14% in North America, Western Europe, revenue increased 17%. During the quarter, diluted earnings per share increased by 26%, mainly benefiting from universal global store revenue growth, margin expansion and lower investment costs and sales tax offset. The company president and CEO Mark Parker said: "Nike's fiscal year 2015 was an excellent year for the performance of our ability to interact with consumers and the company's own innovation capability has reached an unprecedented growth rate and size, which is to give the brand. the growing power source. Nike brand growth potential has Cheap air jordan 12 for sale online free shipping been reached in the history of the commanding heights. " Nike multiple causes of this year's windfall profits. In a recent conference call, noted that the growth of the brand thanks to several successful lifestyle products Series, such as Roshe Run and Air Max 1. Basketball shoes, also achieved strong growth, but Nike CEO Mark Parker is looking for more technological breakthroughs to help brand continued to gain success. Parker said: "Flyknit technology for athletes and our company, have been one of the biggest breakthroughs." NPD analyst Matt Powell estimated that Nike in the past year sold about 350 million pairs of sports shoes. For Adidas, in order to surpass Nike, there is still a long way to go. The following is Nike's fourth-quarter earnings Interpretation: ? Nike's revenue rose 5 percent to $ 7.8 billion, up 13% currency-neutral basis; ? Nike brand revenues $ 7.4 billion, up 13% currency-neutral basis. The main benefit from the growth of almost global stores and major product categories, in addition to emerging markets and the football category. ? Converse brand revenue $ 435 million, up 14% currency-neutral basis. Mainly due to chan Retro jordans for sale ges in market distribution, implemented in Austria, Germany and Switzerland Direct business, as well as the strong performance of the brand in the US market. ? Company's gross margin increased 60 basis points to 46.2%. The main reason is the growth in the average selling price of the upgrade and high profitability in growing direct sales business, which was partially offset by increased logistics costs of inputs and products. ? Sales and administration expenses increased by 6% to $ 2.6 billion. Innovation expenditure of $ 819 million demand, fell 7 percent compared to last year, mainly due to the fiscal year 2014 was the high sponsorship of the World Cup. Operating expenses rose 13% to $ 1.8 billion, mainly due to the expansion of infrastructure and investment costs Direct service for user-oriented digital business development capacity is higher. ? Other net income of $ 58 million, including a net foreign currency exchange gains. During the quarter, the Company will estimate the annual foreign exchange gains and losses included in net income in other projects, plus affect the actual conversion process due to changes in exchange rates caused by sub Retro jordans for sale tracting the income tax revenue of about $ 37 million in. ? Company's effective tax rate was 17.8%, compared to 23.5%. Mainly due to the 2015 fiscal year in the transition period, the company dealings taxes and expenditure reduction adjustment. ? Net income rose 24% to $ 865 million; diluted earnings per share rose 26 percent to $ 0.98, primarily due to strong revenue growth and gross margin expansion, low tax rates and average diluted shares per weight reduction. 2015 fiscal year income List ? Nike's revenue grew 10 percent to $ 30.6 billion, an increase of 14% in currency-neutral basis. ? Nike brand revenues of $ 28.7 billion, excluding the impact of exchange rate changes, an increase of 14%. ? Neutral currency basis, revenue for the Nike brand wholesale customers grew 10%, while Direct revenue increased to $ 6.6 billion, excluding the impact of exchange rate changes, an increase of 29%. Year-store turnover increased by 16%, online sales revenue growth of 59%, the new store's turnover also increased. That year 2015 ended May 31, Nike brand directly managed stores to 768 compared to last year to 832. ? Neutral currency basis, Nike stores to cheap jordans online have achieved global growth, all key product categories including women's, men's and young sports series have achieved growth, in addition to Global Football. ? Converse revenues of $ 2 billion, in currency-neutral basis, an increase of 21%. Mainly due to changes in market distribution, implemented in Austria, Germany and Switzerland Direct business, as well as the strong performance of the brand in the US market. ? Gross margin expanded 120 basis points to 46%. The main reason is the growth in the average selling price of the upgrade and high profitability in growing direct sales business, which was partially offset by increased logistics costs of inputs and products. ? Sales and administrative expenses increased 13% to $ 9.9 billion. Innovation expenditure of $ 3.2 billion demand, an increase of 6%, mainly for critical events and product launches, as well as investment Direct and sports marketing areas. Operating expenses increased 16% to $ 6.7 billion, mainly due to the expansion of infrastructure and investment costs Direct service for user-oriented digital business development capacity is higher. ? This fiscal year, other net income of $ 58 cheap jordan shoes for men million. This year, the company will annually exchange gains and losses included in net income forecast for other projects, the additional impact of adding the actual conversion process due to changes in exchange rates caused by subtracting the income tax revenue of approximately $ 73 million. ? Effective tax rate was 22.2%, compared to 24%, the main benefit from good solution to span multiple jurisdictions tax audit issues. ? Net income rose 22 percent to $ 3.3 billion, reflecting strong revenue growth, margin expansion and the advantages of low tax rates. Diluted earnings per share rose 25% to $ 3.7, reflecting the growth in net income, and diluted average weight per equity decreases. sports fashion are not only popular in today's fashion retail consumers. It is also popular on Wall Street. Such as Nike sports retail giant has in the broader field of retail and apparel sales was a great success, they make more and more Americans will be running equipment, yoga pants and basketball shoes, fashion belt from the gym to the street. The new fabrics, colors and styles to create a new buzzword - sports style, to describe the trend of fashion and sp cheap jordans for sale mens orts apparel. Nike gain a much higher than expected turnover and profits, which have benefited from the impact of this "sports" new wave. On Friday, Nike's stock price to new highs, investors are optimistic about the company's prospects. Analysts forecast that the company will continue to take away its primary rival Adidas's market share, including Adidas struggling to defend local markets in Western Europe and the key US market. Sterne Agee analyst Sam Poser, said: "We believe that Nike, Adidas will continue to seize market share." Since sportswear momentum is busy, a lot of sports apparel maker's shares are rising, there is no sign to go unabated. Meanwhile, more retailers, including H & amp; M and Urban Outfitters also expand the brand's sportswear categories to cater to this trend. But apparently pure sports apparel manufacturers such as Nike, Under Armour and Lululemon advantage is more prominent in this regard. Analysts say that within the next year, good spot sportswear continues to persist. Nike company said futures orders up 13 percent compared to last year, is clearly an important signal of future high-demand sports apparel. Millwar cheap jordans for sale d Brown advertising company announced in 2015 its tenth annual BrandZ ranking results of the world's most valuable brands. There is a point of great concern news: Nike ranked first in the ranking of the most valuable brand clothing. Note that not the most valuable sports apparel brand, but the most valuable brand clothing. Nike hundred ranked No. 28 in the overall brand rankings, while ranking in the top ten clothing brand, which beat Zara, H & amp; M, Ralph Lauren, Hugo Boss and Tommy Hilfiger to be the first. While in the conventional fashion category rankings, it also defeated Louis Vuitton (luxury category # 32) and Hermes (luxury class No. 55). Nike ranking reflects some interesting stuff - the name was not appropriate "sports apparel" is emerging as a rising fashion trend, the most important is that this ranking reflects Nike has ambitions. (Chinese shoes Network - the most authoritative and most professional co-brand footwear News: Danby Merino fashion brand)to celebrate the upcoming opening of the new store in April 19th, vans specially launched the famous Japanese Rainbow Bridge inspired by the new ERA. The store location near Japan's Ra cheap foamposites inbow Bridge, so naturally chose the rainbow bridge as the main inspiration, on the shoe body in various blocks of colour filling, and the design style of yin and Yang also let shoes especially, of course the most important is the rainbow is the sole location, summer barefoot with shorts wearing, like the rainbow after the rain, it is also to accompany the rainbow rainbow shoes. Source: scoring, MVP finals, championship, dunk king, hall of fame, which every honor seemed to be "the basketball gods" Micheal Jordan flatter. Yes, Micheal Jordan in the minds of fans, the status of great God has long been established, and unbreakable, can not be shaken. Is the so-called, people jiquanshengtian, Jordan and Micheal all things are synonymous with selling, especially for air jordan. the NIKE company for Micheal Jordan launched Air Jordan 1 Phat Diablo shoes. Improvement in the original JORDAN 1, both with full of domineering black color or with enough expensive platinum combination, the Air Jordan 1 Phat looks so dignified. Like friends pay attention to, and then ten and a half months, Air Jordan 1 Phat will be listed, and do well psychologically prepared Cheap air jordan 12 ovo yo. source: HIGHSNOB This Jordan Spizike colorway dressed in a White, Varsity Red, Cement Grey and Classic Green was the first ever Jordan Spizike to release in 2006. There were only 4,032 pairs produced that led to a high demand of the silhouette. Prior to the release there were a handful of hand tags autographed by Spike Lee that were randomly distributed amongst the pairs. Advertisment There are now rumors floating around that the Jordan Spizike OG is set to make a return as a 2014 retro release. We have yet to hear confirmation from Jordan Brand, but if things pan out to be true how many of you would cop a pair? Related: Air Jordan Release Dates Stay tuned to Sneaker Bar for further updates and release info as more details develop. Source: US11 by designer John Elliott to create a fashion brand in the day before to join Japan sandals expert SUICOKE cooperation, launched in three by double shoes. The SUICOKE's classic MOTO sandals uppers modeled on the fabric surface material with nylon straps, and Joshua Tree, Death Valley and Mojave Desert three themes into one, finally equipped with comfortable sole show. It is exp Cheap air jordans for sale ected that the series will be released next spring, and friends who wish to start may wish to pay more attention to it.You may think that the Nike Roshe LD-1000 and inconspicuous, but such as fragment design or Hiroshi Fujiwara and so on the trend of originator of this paragraph has a special liking. The day before the Nike Roshe LD-1000 SP once again launched a new year OG color series, fusion of the 1976 classic shoes LD-1000 shoes Roshe Run and popular design in one essence, and the selection of high quality suede with mesh material is composed of a shoe body, and equipped with a thick white soles are running in simple, while also creating a strong retro sports atmosphere. a-closer-look-at-the-nike-roshe-ld-1000-og-pack-1.jpg (70.91 KB, download number: 0) download Nike Roshe LD-1000 OG series 2014-11-6 21:46 upload a-closer-look-at-the-nike-roshe-ld-1000-og-pack-2.jpg (66.6 KB, download number: 0) download Nike Roshe LD-1000 OG series 2014-11-6 21:46 upload a-closer-look-at-the-nike-roshe-ld-1000-og-pack-3.jpg (139.71 KB, download number: 0) download Nike Roshe LD-1000 OG series 2014-11-6 21:46 upload a-closer-look-at-the-nike-roshe-ld-1000-og-pack-4.jpg (66.57 KB, download number: 1) download Nike Roshe LD-1000 OG series 2014-11-6 21:46 upload a-closer-look-at-the-nike-roshe-ld-1000-og-pack-5.jpg (114.29 KB, download number: 1) download the attachment 0 by Xian Hui International Exhibition Co., Ltd. and Guangzhou Xian Hui Exhibition Service Co. Ltd. jointly sponsored, known as Asia's largest and most influential shoe leather industry trade exhibition: "the twenty-fourth Guangzhou international footwear, leather and industrial equipment exhibition and the fourth Guangzhou international footwear, leather manufactured goods exhibition on May 28-30, held at the Canton fair. The exhibition in terms of number of exhibitors are to scale beyond the previous, a total of nearly 991 companies in 27 countries and regions with the latest technology products gladly attend, exhibits covering the whole shoe industry production chain, including shoes, leather shoes, leather / mechanical, chemical, accessories, accessories, attracted a total from 55 countries and regions, 50 thousand professional visitors to visit procurement exhibition. in the overall development trend of shoe industry is unclear optimistic about the situation, many enterprises is how to restore justice through the exhibition, showing a different scene in the show's dance for joy? Let us through this exhibition shoe field appeared "new nine" phenomenon for understanding: marketing integration in the shoe machine industry exhibition, always give people a feeling of cold hard serious and rational machinery. With the past exhibitors in the exhibition are busy pushing products push machine, describes the efficiency compared, this exhibition presents a new bright spot: for example Emma CNC in marketing diversification has made a bold attempt, including the promotion of concentrated fire before the exhibition, the exhibition company released information, through the Emma company website, WeChat public number push customers are invited to come to the show by the U.S. - China cooperation network of a plurality of micro channel shoes website, compared to the previous single mailing information, more actively participating in advance to expand the influence; two is through the site delivery of environmental protection bags, color printing scan WeChat number of public access to gift bags, let color become a mobile media during the exhibition; three is the establishment of seminar exhibition in the exhibition called outreach, both new and old customers to come to understand the new models and technologies, but also in the factory And the company held a seminar, outside the reception of some foreign customers direct on-the-spot investigation, let these industries or their own conditions of the customers in the exhibition outside interested machine for a thorough understanding and in-depth study; four is causing concern appeared the trend of entertainment in the marketing model for special invitation: such as dress, attracted a considerable number of domestic exhibitors to the appearance of the eye; site to order one thousand against ten thousand promotions in the customer purchase intention to give preferential target; using the touch screen TV live interaction with customers, and solve the technical problems in communication. On the whole, many exhibitors have stepped out of the model of demonstration machines in marketing, and adopted multiple integration methods, and achieved good results. )